Potato University

Digital Marketing Courses • Earn Not Just Learn

Transform from beginner to professional with our comprehensive digital marketing courses. Practical skills that actually make money.

Courses Starting at ₹1,199

Choose the course that fits your goals

Comprehensive Courses

100%

Practical Focus

Lifetime

Course Access

Choose Your Learning Path

Select the course that matches your career goals and skill level

Social Media Marketing

Beginner to Professional

₹1,199

Digital Marketing Bootcamp

4 Modules + Bonus Q&A

₹2,499

Instagram Organic Sales

45 Mins Practical Course

₹1,499

Social Media Marketing & Management

Beginner to Professional • 3 Comprehensive Modules

Module 1: Intro to SMM

5–7 mins • The Foundation

What is an SMM?

Growing brand presence online
Content, engagement & analytics
Creator vs Manager difference

Day-to-Day Tasks

Content calendars & scheduling
Captions, hashtags & DMs
Performance tracking

High Demand

Remote & flexible opportunities
Freelance/Part-time growth

Module 2: Foundations

10–15 mins • Strategy

Platform Mastery

IG (Reels), FB (Groups), YT (Shorts)
LinkedIn, Twitter/X, Pinterest

Target Audience

Finding pain points & desires
Audience research techniques

Competitor Research

Style & frequency analysis
Engagement pattern learning

Module 3: Content Creation

12–15 mins • Implementation

Content Strategy

Brand voice & weekly pillars
Goal setting (Awareness/Sales)

Essential Tools

Canva, CapCut, Notion
ChatGPT for ideas/captions

Execution

Hook → Content → CTA formula
Reels structure & trending audio

5-Day Digital Marketing Bootcamp (Recorded)

4 Modules + Bonus Q&A • Comprehensive Training

Module 1: Understanding the Digital Game

Basics Most Miss

Objective

Build a strong foundation and the right mindset for digital marketing and online income.

What You Will Learn

Real digital marketing (beyond textbooks)
Marketing vs Branding vs Selling
Digital audience behavior
Niche selection & validation
3 Pillars: Product, Positioning, Promotion

Practical Assignment

Write your niche statement
Define your brand goal

Module 2: Instagram & Personal Branding

Mastery

Objective

Learn how to grow, position, and monetize yourself or your brand on Instagram.

What You Will Learn

IG Algorithm 2025 breakdown
Content formats for trust & sales
Hooks & storytelling methods
Growth tracking with analytics
Personal branding for opportunities

Practical Assignment

Create a 3-day IG content plan

Module 3: Content Strategy & Reels

Deep Dive

Objective

Understand how to plan and create content that converts viewers into followers.

What You Will Learn

Value, Trust & Conversion content
Reels: Hooks, Sounds, Trends, Captions
AI tools for faster design
Content scheduling & batching

Practical Assignment

Create 1 content idea with formula

Module 4: Ads & Client Work

Simplified

Objective

Get introduced to paid advertising and the basics of handling client work.

What You Will Learn

Fundamentals of ad creatives
How to get your first client
Pricing your services
Systems: Google Drive, Invoices

Practical Assignment

Create ad copy or client proposal

Bonus: Live Doubt-Solving Q&A

Interactive Session

Objective

Provide clarity and guidance on individual doubts.

Includes

Brand-related questions
Strategy clarification
General course doubts

Start selling Organically on Instagram

45 Minutes Practical Course • Turn Instagram into a Sales Engine

You already have a business — a product or a service. But Instagram isn’t giving you consistent sales yet.

This 45 mins practical course is designed to help business owners, product brands, and service providers turn Instagram into a real sales engine, not just a content platform.

No theory. No fluff. Only step-by-step systems that actually work.

What You'll Learn

Strategic Instagram use for business growth
Profile optimization for DM inquiries
Content frameworks for trust & authority
Simple DM conversion system
Structuring offers & pricing
Consistency and scaling systems

Who This Is For

Business owners with existing products/services
Entrepreneurs tired of "posting without results"
Creators who want sales, not just followers
Service providers seeking better clients

Not for people still deciding what business to start.

What Makes It Different

Focused on sales, not vanity metrics
Designed for real Indian businesses
Works even with a small following
Practical growth experience based

Course Format

45 Minutes Total Duration
Easy-to-follow video modules
Practical product & service examples

₹1,499 (One-Time Access)

No subscriptions. No upsells.

"If you already have a business and want Instagram to finally start bringing inquiries, customers, and sales, this course is for you."

Enroll Now

Start your journey today

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Social Media Marketing ₹1,199 Digital Marketing Bootcamp ₹2,499 Instagram Organic Sales ₹1,499

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Choose Your Learning Path

Social Media Marketing

Digital Marketing Bootcamp

Instagram Organic Sales

Social Media Marketing & Management

Module 1: Intro to SMM

Module 2: Foundations

Module 3: Content Creation

5-Day Digital Marketing Bootcamp (Recorded)

Module 1: Understanding the Digital Game

Module 2: Instagram & Personal Branding

Module 3: Content Strategy & Reels

Module 4: Ads & Client Work

Bonus: Live Doubt-Solving Q&A

Start selling Organically on Instagram

What You'll Learn

Who This Is For

What Makes It Different

Course Format

₹1,499 (One-Time Access)

Enroll Now

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